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Airnov expands active packaging range

2022-04-18 nutraceuticalbusinessreview

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Airnov Healthcare Packaging, a controlled atmosphere packaging company, has expanded its range of Aroma-Can products to incorporate more flavours and scents. 

Strawberry and mint Aroma-Can have been added to the company’s portfolio, which is injection molded with scented polymer compounded into the resin to release over time. 

Many nutraceuticals, such as fish oil tablets and valerian root, the company claims, have inherently off-putting odours that discourage customers from purchasing taking the product. Dropped into packaging, the products emit an aroma designed to mask unwanted odours typically found in some herbal and nutraceutical products. They are suitable for applications such as vitamins, probiotics, and other dietary supplements. 

Nicolas Martinez, Global Product Manager at Airnov, commented: “What started as a niche product has exploded thanks to nutraceutical brand owners responding to consumers focusing more on their health and our ability to deliver new, tailored scents to the market in an easily automatable package. 

“Some herbal supplements work great but just plain smell bad! With many studies showing that the sense of smell is most closely linked with memory, we want our clients’ customers to recall fresh-cut strawberries, not sardines, when it’s time to take another dose.” 

The Aroma-Can is the same shape and size as Airnov’s standardised 1-gram desiccant canisters, making the product automatable and compatible with canister insertion equipment readily available on the market. 

The additional flavours join the existing core range of orange, lemon and vanilla, while the company says it is also able to create custom scents to meet specific customer applications. 

Aroma-Can is FDA compliant for use in nutraceutical and food applications.

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