Bolthouse Farms has acquired the carrot operations of Arizona-based Rousseau Farming Co., in a bid to widen its geographic spread.

Bolthouse, the leading U.S. marketer of fresh carrots, is buying the carrot portion of Rousseau’s business, while leaving Rousseau’s other produce operations untouched. Packaging for the carrots will retain the Rousseau name.

The acquisition will give Bolthouse, which is headquartered in Bakersfield, Calif., a base in Arizona to add to those in Washington state, Georgia and eastern Canada. Bolthouse said in a statement announcing the purchase that it “plans to refine the product, introduce new varieties and optimize the growth cycle and supply chain.”

“This acquisition will help us scale to serve our customers better by bringing more fresh and healthy, locally grown carrots to them in the Southwest,” Bolthouse Farms CEO Jeff Dunn said in the statement. “We’ve had a longstanding relationship with the Rousseau family and are committed to partnering with companies that share our core values of sustainability, product quality and customer service. We look forward to continuing to grow our businesses and support the industry together.”