Youngs Seafood has renewed a strategic partnership to increase movements of its products, while at the same time improving supply chain efficiency, reducing waste and further enhancing its dedication to environmental sustainability.

The company has signed a new contract with Pooling Partners, the pan-European business that coined the term ECOnomics to refer to supply chain optimisation that delivers cost effective, sustainable pallet logistics models.

By pinpointing areas in which incremental changes can be made, Pooling Partners will aid Youngs in utilising palletisation methods that reduce transport costs and harmful emissions.

Phil Storer, director for Pooling Partners, says, "Youngs is one of the oldest and best known seafood brands in the UK market and, like us, puts sustainability at the heart of everything it does. Every day, Youngs Seafood is making sure everything it does is carried out responsibly and with future stocks in mind. We have the same approach to our pallets.

"We will have Youngs interests at heart as we continuously optimise the pool performance and flows together with our extensive logistics capability. Our focus is always to run a network that is perfectly suited to what our customers need."